Seminar Series

Blogs, Social Media and Gamification: How Elves (and Humans) Can Close the Gap Between Research and Practice

In this talk, André Tomlin will focus on the difficulties that we all face in keeping up to date with reliable research and new ways that we can all adopt to engage more with the evidence that matters most. He will: • Describe how the National Elf Service is working with leading UK universities to embed blogging and social media within Masters courses • Inspire people interested in mental health research to get more involved in public engagement through blogs, social media and other digital media • Explain how to digitally disseminate a new piece of research most effectively, which will be of particular interest to researchers who wish to reach a wider audience with their work • Show how gamification can incentivise students and practitioners to keep up to date with the latest mental health research and learn more about evidence-based practice • Give examples of innovative research projects that are using social and digital media to recruit participants and engage people more during the life cycle of the project If you want a clear and fun introduction to the importance of blogs and social media - this talk's for you! André Tomlin is an Information Scientist with 20 years’ experience working in evidence-based healthcare. He has worked in the NHS, for Oxford University and since 2002 as Managing Director of Minervation Ltd, a consultancy company who do clever digital stuff for charities, universities and the public sector. Most recently André has been the driving force behind the Mental Elf and the National Elf Service; an innovative digital platform that helps professionals keep up to date with simple, clear and engaging summaries of evidence-based research. André is a Trustee at the Centre for Mental Health and an Honorary Research Fellow at University College London Division of Psychiatry. He lives in Bristol with his wife, two dogs and three little elflings. THE MENTAL ELF I will help you keep up to date with reliable mental health research, policy and guidance. BEYOND THE ROOM Live tweeting, blogging, podcasting and streaming for your health event